March 1st, 2009 by Griffin McElroy
Filed under: Business
Though the DSi’s inclusion of music playback functionality and a digital camera may make it seem like Nintendo is attempting to compete with other multimedia devices (particularly ones whose brand names begin with a lowercase ‘i’), this really isn’t the case. At least, that’s the sentiment of Nintendo president Satoru Iwata, who recently talked up the re-redesigned handheld in the latest installment of “Iwata Asks.”
Reaffirming a similar statement made around the announcement of the DSi, Iwata said Nintendo “doesn’t have any intention of directly competing with existing products” such as cell phones or iPods, adding that the media has a tendency to make up inter-corporate rivalries that don’t really exist (Panasonic vs. Atari! More at 11!). Sounds like Nintendo, the undeniable big fish in the small pond of handheld gaming, is hesitant to enter the vast, lucrative ocean of multimedia gadgetry.
[Via 1UP]
Iwata: DSi not competing with cell phones, iPod originally appeared on Joystiq on Sun, 01 Mar 2009 16:30:00 EST. Please see our terms for use of feeds.
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February 19th, 2008 by David Hinkle
Filed under: News
For those of you who just love the interviewing skills of one Nintendo pres Satoru Iwata, then you should know the next segment in the interviews revolving around Wii Fit has gone live. This time around, Iwata chats with Hiroshi Matsunaga and Tadashi Sugiyama, two folks who oversaw the software development of the game.
As you might imagine, the interview not only focuses on the introduction of the title from a developer’s standpoint, but also fleshing out Miyamoto’s idea to something more than an application for weighing yourself every day. Oh, and did you know that Wii Fit was originally planned as a DS game?
Posted in , miyamoto, iwata, satoru-iwata, wii-fit, iwata-asks, shigeru-miyamoto | No Comments »
February 16th, 2008 by Candace Savino
Filed under: News, Interviews, Peripherals
For the second installment of Iwata Asks (the Wii Fit version), Iwata gets the nitty gritty from the developers of the Balance Board. It’s pretty interesting to see what the board could have ended up looking like. Take, for example, the crazy octogan-shaped thing about. Also, whenever reading about a development process, it’s almost scary to know all the problems and obstacles that the makers run into.
Of course, the developers prevailed and the Balance Board was born. From Sumo wrestlers to Miyamoto slamming a table, the interview has some nice insight on what it was like to make the unique peripheral. As per usual, click the picture or the “read” link to check it out for yourselves.
Posted in , balance-board, iwata, wii-fit, iwata-asks | 1 Comment »
November 6th, 2007 by David Hinkle
Filed under: News
Nintendo consoles have usually enjoyed a five-year life span, Iwata explained during a Japanese conference documenting the Q3 earnings of the company. During this briefing,
Iwata spoke of the new
gift-giving feature and TV guide Channel, but what was overlooked until now was his comments regarding how long of a life the Wii will have.
"As we continue our research and study for new hardware, when we will be able to launch a new kind of hardware will actually depend on when we can change entertainment completely, and so have a strong impact on people around the world," he said. "Or, there will certainly be a time when we have to say that we have done everything possible with the current machine, that we can never propose anything new."
Iwata further explains that fresh hardware is often the result of the company needing a new weapon in the fight against other consoles. With the Wii, however, he feels that the company won't be needing any new weapons for quite some time, stating "But today's situation is such that we are not desperate for any new weapons at all."
So, could the Wii be the first console to break the tradition of a five-year lifespan, even though its hardware is considered by the mainstream to be weaker than its competition? The way Iwata is talking, and the fact that it could be almost 2 years before the supply meets the demand for the console, makes it sound like it could very well be a reality.
[Via
Aussie-Nintendo]
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November 1st, 2007 by JC Fletcher
Filed under: News, Interviews

Nintendo has transcribed a Financial Results briefing given by president Satoru Iwata. Being a Financial Results briefing, it of course focuses on sales history, but it is also loaded with information that may be of interest to you
beyond the charts and graphs detailing how awesome Nintendo is.*
This includes Iwata's new philosophy of the roles of Nintendo's gaming systems. The DS is now being seen as a "machine to enrich its owners' lives," in ways beyond gaming. Nintendo's plan for
new DS-based utilities is an instantiation of this idea, allowing users to carry their DS systems around for many purposes, improving the quality of their lives. The Wii, on the other hand, is seen as the "Machine to put smiles on people surrounding it," meaning that entire households should be encouraged to interact with the Wii, even when not playing games. You are free, of course, to moan about this being the death of gaming or whatever.
Spreading happiness is the goal of the two new updates headed to the Wii. Check pages
6 and
7 for video of the
gift-giving function of the Wii Shop Channel, which will work for both VC and Wii Ware games, and a demonstration of an early version of the
TV Program Schedule Channel. It allows users to search by genre or keyword, and to mark their favorite programs with a color code.
*For an analysis of the charts and graphs detailing how awesome Nintendo is, check out this
Gamasutra feature from our own Eric Caoili!
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October 30th, 2007 by David Hinkle
Filed under: News, Interviews

With the holiday season right around the corner, this is the time when everyone in the industry talks price cuts. The Xbox 360 has cut its price down, the PS3 has (multiple times, it seems) and everyone is looking at the Wii and wondering if Nintendo too will follow suit. According to company president Satoru Iwata, Nintendo has no plans whatsoever.
"We're still focusing on how to meet booming demand," Iwata stated, as the company has had several issues with getting its product out onto store shelves and keep it there for consumers to pick up. "We're absolutely not considering a price cut," he adds. And, really, why should they? Nintendo has the most popular console on the market and it's still the cheapest, as well.
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October 12th, 2007 by JC Fletcher
Filed under: News
In the U.S.,
Monster Hunter doesn't seem like much of a big deal, but it's
serious business in Japan. It's not exactly Japan's
Halo--
Halo 3 is actually
doing a pretty good job of that right now-- but Famitsu and the other Japanese gaming sites manage to post about a
Monster Hunter game nearly
every single day. Such
serious business is
Monster Hunter that Nintendo's president Satoru Iwata celebrated
Capcom's move of
Monster Hunter 3 to the Wii as a strategic play on Nintendo's part to attract more hardcore gamers.
In a statement made during Wednesday's Nintendo Conference, Iwata said "I understand that some experts argue that our success is short-lived and temporary. So, now we need to make efforts to [offer] services and titles that can appeal not only to those who have never played games but also to those who play them hard."
In a delightfully hilarious understatement, publisher Enterbrain's Hirokazu Hamamura declared that "The transfer of the platform is a positive surprise for Nintendo and negative news for Sony." Yes, we'd say that a series that has sold 4.5 million copies on your systems moving toward the competitors is
negative news. We think that there's almost no reason for Capcom to release a big game like
Monster Hunter 3 on the PS3 when they could do so on the Wii. It costs less to develop Wii games, and there are more Wii owners to sell to. Oh,
plus it sounds like Nintendo made them a very attractive deal, which doesn't hurt.
The Wii's relatively lacking online integration is the only thing that could hurt
Monster Hunter, and we imagine that Nintendo will bend over backwards to help out in this case.
[Via
Game|Life]
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October 11th, 2007 by David Hinkle
Filed under: News, Channels
Along with announcing the slew of
new titles for Nintendo's
Wii Ware download service, Satoru Iwata revealed that the company has received lots of proposals for Wii Ware titles. In commenting to the press, Iwata stated "We've already received proposals for over 100 titles from software development companies. We've made a platform for developing software at low cost, and would like to offer a new business chance based around a battle of ideas."
That means this flood of new titles for the download service is only going to be followed by even more titles, causing us great joy here at the Wii Fanboy HQ. Because, you know, we
like games.
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