In the latest trailer for Boom Blox: Bash Party, the man with a plan, Steven Spielberg, gets intimate and offers details on EA’s sequel to its beloved Wii puzzler. Marketing jargon is thrown around quite freely, with Spielberg admitting that Bash Party “takes Boom Blox to a new level” and that “all of the good ideas” were saved for the sequel. Yeah, right.
Thankfully, the video doesn’t stray into that territory for long, as we eventually get a close look at what we all want to see: multiplayer! If that doesn’t look like fun, then we must be dead.
We don’t regret the radiant, blinding love we developed for Boom Blox the First, though the physical toll it took on our ball chuckin’ arm was nigh-unbearable. Therefore, the latest trailer for Boom Blox Bash Party, EA’s follow-up to the highly enjoyable tower toppler, has left equally intrigued and terrified. We can’t wait to get our hands on the new slingshot ability and gameplay modes shown in the video, but the very real possibility of irreparable dislocation is ever-present in our minds. Check out the trailer after the break as we call our dear pal Roger Clemens for tips on post-game rehabilitation.
EA’s John Riccitiello? Nothing fazes him. The man’s as cool as a cucumber. Case in point: last week, GameDaily reported that EA’s Boom Blox, a game that has received universal praise from critics, has sold just 60,000 units in North America since its launch in early May — a figure that equates to 0.6% of Wii owners. “Ouch” doesn’t begin to cover it.
Yet whereas such paltry figures would have had seen most CEOs teetering on the windowsill of their eleventh story offices, Riccitiello remains confident that Boom Blox is a slow-burner. Speaking during a session with investors, the EA bigwig argued that casual games have a “much flatter, much longer [sales] curve” compared to core titles, which can see “20 to 30 per cent” of their lifetime sales take place during the first week.
“Right now, Boom Blox has met our expectations internally based on the model that was put forward,” announced Riccitiello. “Can it do several hundred thousand or a million or more units? Sure, it just has to keep selling.”
We just hope you’re right, John, if only because Boom Blox desperately deserves to do well.